Articles by 'Top Design Firms'

Blog Author - Top Design Firms

Top Design Firms is a design awards and directory website that reviews, lists, and ranks the best designers, design agencies, and Web firms in the United States. Since 2003, Top Design Firms has been connecting businesses looking for designers to complete their next website, logo, mobile app, and other design needs with qualified design companies across the nation. Based on their latest designs, client trust, and professionalism, Top Design Firms features the 20 Best Design Agencies every month.

By Top Design Firms | Posted in Digital Marketing | January 20, 2017

Making marketing graphics is one of those chores that never ends. As soon as you finish one batch, there’s another batch to be made. When it comes to creating marketing graphics, it’s all about having the right tools for the job. That’s why we’ve compiled the top resources for creating marketing graphics. Each of these top resources for creating marketing graphics excels in a particular area. Combine them all for a deluxe design suite or choose the ones that fit your needs best.Canva... READ MORE

By Top Design Firms | Posted in Logo Design | October 13, 2016

A skillfully crafted logo will do much more than provide an aesthetic representation of your brand.  It has the ability to elevate your business and set it apart in a saturated market.  With a few key elements, it is possible to design a logo that sets an appropriate tone for your brand, with true staying power and memorability. Minimalist ApproachWhen creating a logo, a minimalist approach is best.  A clean and simple design will be most retainable to an audience. The color scheme shoul... READ MORE

By Top Design Firms | Posted in Logo Design | August 18, 2016

We hear a lot about brand image, and brand identity, and the two terms are often used interchangeably. The concepts themselves have a lot of overlap, and yet -- most marketers would argue that there are some fairly big differences between the two. So what’s the deal?Brand identity is the image your business seeks to project to the outside world. Take McDonalds as a key example. McDonalds is currently involved in the painful (but potentially lucrative) process of re-branding itself in order to stay abr... READ MORE

By Top Design Firms | Posted in Mobile App Design | August 09, 2016

Traditionally, developing a website was about just that: developing a website. In recent years, however, the app marketplace has turned that standard on its head. In fact, many companies are now concentrating on mobile app development as their main opportunity to communicate with online consumers. Why? Here are a few key reasons.Easy to PersonalizeThe typical website experience is not a very personal one. Users might eventually see more personalized options, such as the recommendations Amazon might display... READ MORE

By Top Design Firms | Posted in Logo Design | July 19, 2016

It’s not surprising to most people to hear that logos matter. According to Robert Jones, a professor of branding at the University of East Anglia, logos are a form of communications used to express a company’s inherent values. “It helps express how you’re different from your rivals,” he explains in an interview with the BBC.It’s important to note that, like many aspects of running a business in 2016 -- whether it’s keeping a website, updating social media, or simply... READ MORE

By Top Design Firms | Posted in Web Design | May 20, 2016

Did you know that approximately 38% of people will stop using a website if they believe the content and/or layout isn’t attractive? That website design matters for determining a website’s success isn’t really a new concept, and taking a look at how website design has evolved over the past couple decades can be a real eye opener. Sites are more and more focused on not only looking clean, but providing a clean interface as well.If you’re trying to choose a web design agency and wonderi... READ MORE

By Top Design Firms | Posted in Mobile App Design | May 09, 2016

Adults are spending an increasing amount of their time with mobile media. In 2010, the average consumer spent a mere 20 minutes of each day on their mobile device. By 2015, however, this number grew to 2.8 hours -- this was the year that mobile media took over a majority of digital consumption. It’s no surprise, then, that the average user is becoming more and more reliant on phone apps to guide their mobile experience. Smartphone users spend about 90% of their phone time on mobile apps.Designing a gr... READ MORE

By Top Design Firms | Posted in Logo Design | April 21, 2016

Designer Karl Lagerfeld once famously said, “Logos and branding are so important. In a big part of the world, people cannot read French or English--but are great in remembering signs.”Does this resonate with the logos you’ve been using? There are a number of tips you can employ to create a better logo -- at the end of the day, though, a logo is the ultimate translation of a brand, and making a simple yet recognizable logo is often a lot harder than companies like Target or Nike make it loo... READ MORE

By Top Design Firms | Posted in Logo Design | April 13, 2016

The logo you choose for your mobile app matters. At the core of great design isn’t just APIs and clean code: the user experience with design matters. In other words, the look and feel. Apps like Instagram and Snapchat have icons so iconic that nearly everyone can recognize them. How can you design a good mobile app logo? Here are 7 important tips.Embrace SimplicityAt the end of the day, you’re working with a logo that, on a screen, will often be smaller than the size of a thumbnail. It’s e... READ MORE

By Top Design Firms | Posted in Responsive Design | April 07, 2016

Did you know that mobile traffic now accounts for 16% of all web traffic? Having responsive web design is important for a number of reasons -- but chief among them is that so many people are accessing your website from multiple devices. Years ago, it used to be common to have one website for PCs, and another for the smartphone. Today, though, this is a clunky solution -- and mobile users aren’t going to want to get half the available website information just because they’re on their phone.About... READ MORE